65%-85% of members are coming back to gyms post COVID, says Business Dev. Director, Mario Tarquinio from Les Mills. As one of the leading global companies for group fitness in the world, Mario discusses how Les Mills has adapted to their re-opening strategy amongst the global pandemic with their 20,000 partners.
Les Mills has 130,000 instructors and 20,000 clubs globally that offer their programming. In this episode, Mario Tarquinio, Business Dev. Director for Les Mills discusses how they have used their innovative equipment, as well as, their on-demand platforms to grow those segments of the business. At the same time, what precautions they have offered their partners as they have seen gyms open up around the world. Within the first 30 days, they have seen about 65%-85% members return to the gym. Listen to what Mario says about how they help with messaging around cleaning, distancing without compromising a great workout.